Select a company product or brand name to follow in class this semester. Check the news periodically to see how "company is using sport/event marketing to promote their products and their image. Which famous athletes or entertainers are endorsing their products?...or has anyone been dropped lately? What type of media is being used? You can source this information from the internet, TV, radio, magazines, newspapers, billboards, specialty promotions, etc. Stay current on this topic by posting updates. You may compose in Word, then copy it here. Have fun!
7 Comments
Philip Fedorchak
1/23/2013 01:50:36 am
Armstrong went on OWN and admitted within the first 5 minutes to doping for all 7 of his tour de France victories. I’m not sure where he can go from here. He said he would like to compete again but if he does even the races he wins fairly will be questioned.
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shawn carter
1/23/2013 01:50:48 am
Jan.23, 2013
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DeShAuN hAlibUrToN
2/18/2013 01:52:23 am
Jordan Uses Commercials and his old basketball clip to get his shoes to sell. Also he uses newer, rookies, and All-Stars to wear his shoes to up roar the upcoming of more, and new Jordan releases.
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Jacob Woods
2/18/2013 01:54:01 am
Nike Air Jordan use many types of media to promote their new products. Nike Air Jordan goes from clothes all the way to shoes. The shoes the probably the most popular band in basketball today. Nike Air Jordan first started when Michael “MJ” Jordan got sponsored by Nike. They promote by ads in magazines to big posters at a Foot Locker or Foot Action or even a commercial on T.V. Michael Jordan does do press conferences before his newest shoe or clothing line comes out. He also has different players in the NBA that gives his brand a great image like Carmelo Anthony but also has Derek Jeter in the MLB.
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Mario Fischer
2/18/2013 01:58:22 am
I am choosing NIKE as my brand product. It uses sports marketing because athletes use them in games and just to wear. They use commercials during athletic events to promote their product, they show famous athletes that use it.
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2/18/2013 02:05:44 am
Sprint
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jonathan montgomery
2/18/2013 02:10:11 am
i am choosing nike as my brand, becuasae they have one of the most products out there , they have socks, shoes, shirts, headbands, sleeves, nike sweatshirts, running shorts, and alot more, and most every player or fans wear alot of nike! they do a lot of advertising like commercials, and ads and more.
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AuthorMr. Corlett is in his 5th year teaching at South Stokes High School. Archives
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